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Welcome.

Link R&D Advisory is an independent consultancy helping forward-thinking businesses navigate the R&D Tax Incentive with structure, clarity, and long-term confidence.

Founded to offer a more thoughtful and personalised service, Link R&D Advisory works directly with companies to build impactful, well-supported R&D claims. Whether you’re already claiming or exploring eligibility for the first time, we can reduce your compliance burden and strengthen your innovation claims.

With a hands-on approach and technical grounding, Link R&D Advisory gives you the confidence that your claim is accurate, defensible, and aligned with how your business actually operates, so you can stay focused on developing your ideas.

About



A practical approach to the R&D Tax Incentive.
Link R&D Advisory is an independent specialist consultancy and registered tax agency, founded by Harley Bell to bring a more personal, structured, and thoughtful approach to the R&D Tax Incentive.

We are proudly independent and not part of an accounting firm, franchise, or outsourcing model. This gives us the freedom to focus solely on helping innovative businesses make confident, compliant R&D claims with structure and long-term value.

While we work independently, we often collaborate with accountants, advisors, and other professionals who share our commitment to client-first service and high-integrity outcomes.

With over a decade of experience, and led by a Registered Tax Agent (R&D Services) and Chartered Accountant, we work closely with startups, engineers, developers, and founders to structure successful claims that align with legislation and integrate meaningfully with day-to-day business operations. Innovation doesn’t always follow a textbook model, and we adapt to support clients across industries in navigating the practical realities of R&D.

We’re known for being approachable, attentive, and detail oriented. Clients often comment on our ability to understand their business quickly, communicate clearly, and guide them through what can be a complex process. With the consistency of working directly with the person managing their claim, we bring patience, professionalism, and integrity to every engagement. We genuinely enjoy helping others succeed.

Our background spans both commercial and critical thinking disciplines, which helps us adapt to each client’s way of working. We don’t apply a one-size-fits-all approach. Some teams need help building systems from scratch, others need targeted support. We expand to fit, while ensuring claims are accurate, defensible, and well-aligned.

We support businesses through the full R&D claim process, reducing pressure on internal teams. Ultimately, we believe in helping businesses understand and use the incentive, not just processing it, and in ensuring their innovative work is recognised for its full value.

We operate independently as a registered tax agent. You can read our Code of Conduct and Compliance Commitment Page for more detail on how we work.

Harley Bell, Founder of Link R&D Advisory
Registered Tax Agent (R&D), CA, BCom, BA (Hons) 
Connect to Harley 

Client Feedback:

“Reliable, client-focused, and great at making complex matters clear for clients.”
“Consistently professional, approachable, and thorough… His attention to detail and client-first mindset were always appreciated.”
“Deep knowledge, patience, and genuine dedication always stood out.”

With a background spanning commercial advisory and critical thinking disciplines, Harley brings structured analysis and practical insight to every engagement.

Services



Support with structure, strategy, and clarity.
Link R&D Advisory provides end-to-end support across the R&D Tax Incentive claim process. From identifying eligible work to preparing documentation, financial calculations, and compliance materials. Services are designed to reduce your administrative burden, strengthen your claim, and give you confidence in the outcome.

We don’t outsource your work or pass you between teams. Every engagement is handled directly and transparently.

Core services.
We work closely with businesses to:

Scope and structure your R&D claim.
Identify eligible R&D activities (core and supporting).
Provide guidance on evidence, record-keeping, and documentation.
Prepare technical R&D project write-ups and reports.
Complete financial calculations and R&D Tax Incentive schedule.
Lodge your application with the Department of Industry, Science & Resources (DISR).
Collaborate with your accountant to integrate the claim into your company tax return.
Provide audit support and response preparation.

Additional support.
Beyond technical preparation, we also focus on:

Helping your team understand the R&D Tax Incentive, its benefits, and compliance obligations.
Offering clear and practical guidance to strengthen internal processes.
Supporting you in structuring your innovation practices for future claims.
Providing transparency and education so you can build confidence in your eligibility year-on-year.

At Link R&D Advisory, the goal isn’t just to prepare claims, it’s to empower you with the structure and knowledge to use the R&D Tax Incentive meaningfully and effectively.

Not sure where to start? You can book a free 30-minute consultation here to check your eligibility.

Pricing.
Link R&D Advisory operates on a straightforward and professional pricing model.

Most engagements are based on a percentage of the R&D benefit. Hours are always tracked, and the total capped at the actual time spent — whichever is lower. This ensures transparency and value from the outset.

Hourly arrangements are also available where appropriate.

Before any work begins, the engagement terms and pricing will be clearly outlined so you know exactly what to expect, with no hidden fees or surprises.

Accreditations.

These accreditations ensure that Link R&D Advisory operates with accountability and professionalism.

Registered Tax Agent, R&D only (Tax Practitioners Board)
Member of R&D Tax Agents Association of Australia (RDTAA)
Member, Chartered Accountants ANZ

As a member of these regulatory and industry bodies, we adhere to strict ethical standards and stay up to date with the latest developments in law, legislation and policy.


R&D Knowledge



Understanding the R&D Tax Incentive program.
The R&D Tax Incentive is a government program designed to support businesses conducting eligible research and development. It offers a refundable or non-refundable tax offset for companies undertaking experimental work aimed at generating new knowledge, improving processes, or developing innovative solutions.

While the incentive is generous, interpreting and applying it correctly requires a good understanding of the legislation, eligibility criteria, and documentation standards.

Link R&D Advisory keeps in mind the most important first step: returning to the legislation itself. A step often overlooked. While guidance and interpretations may shift, the legislation remains the core authority.

There’s no shortage of summaries and commentary online, and much of it repeating the same basic points. Link R&D Advisory aims to go a step further, offering insights that focus on how to use the program effectively and in line with your real-world business operations.

Whether you’re new to the incentive or looking to improve how you manage it, you can read our Practical Reflections Page on identifying eligible activities, avoiding common mistakes, and setting up your projects from the start.

As the program and guidance continue to evolve, this section and others on the site will be updated to support businesses in getting the most from the R&D Tax Incentive.

Useful resources.
For a clear starting point, here are links to official guidance.

Primary source:

Government legislation – Research & Develeopment Tax Incentive program

Additional guidance from key governing bodies:

ATO – Research & Development Tax Incentive 
business.gov.au – Research & Development Tax Incentive
ATO – R&D Tax Incentive calculator

Contact



Let’s have a conversation.
Whether you're new to the R&D Tax Incentive or looking to improve how your current claims are structured, we can provide support tailored to your stage of business.

We work with companies across Australia and regularly run meetings and claim development sessions via Google Meet and also Teams, or Zoom, as well as in person. Whether you're based in a capital city or regional location, we can provide a flexible, responsive service.

All meetings are by appointment, with flexible availability online or in-person at our Perth office.

All services are delivered in line with our Code of Conduct and Compliance Commitment as a registered tax agent.

We’re based at Riff, Spacecubed, 45 St Georges Terrace, Perth, and are always happy to meet at your office or ours.

We offer a free 30-minute initial consultation to review your current or past R&D activities and help plan ahead. No obligation. Just clear advice and insight.

Book a Free Consultation

Want more details first? Visit our Consultation Page for what’s included and how to book.

To discuss how Link R&D Advisory can assist with your claim, feel free to get in touch via the details below.

 hello@linkrd.com.au
 0492 933 806
 Link R&D Advisory
 Riff, Spacecubed, 45 St Georges Terrace, Perth WA 6000
Link R&D Advisory is a trading name of HB Value Consulting Pty Ltd
ABN 57 630 343 636
Available by appointment. Based at Riff, Spacecubed, 45 St Georges Terrace, Perth WA 6000